Our Trustees

World Medicine is managed by a Board of Trustees, who serve voluntarily and who meet regularly in person and by Skype. They are responsible for developing, monitoring and evaluating the work of the Trust, deciding on the location and duration of projects, and the appointment of volunteer teams and leaders.

Alison Gould (Chair)

Alison E1508520481546

Alison is a trustee of the World Medicine Charitable Trust and currently the Chair of the Trust.

She has been involved with the charity for a number of years and was a volunteer in Chaparda, Gujarat for 4 years between  2014 and 2018, as a practitioner and also supporting the team of volunteer acupuncturists and translators and overseeing the data collection. She helped setup (with Rachel Peckham of NADAGB) the project to assist those effected by the disaster at Grenfell Tower and is still involved with this at a distance.

Alison has recently retired after 35 years as a practitioner of acupuncture and Chinese herbal medicine, which she had studied in China, the UK and Europe.

She was recently made a Fellow of the British Acupuncture Council for her services to the profession over the years. These included coordinating the first Acupuncture Research Resource Centre for 5 years and teaching for over 10 years at the Northern College for Acupuncture, including running the clinical education. From 2008-2014 she worked for the British Acupuncture Accreditation Board as an officer, taking responsibility for the progress and development of acupuncture teaching institutions and their courses to ensure they met the standards set by the BAcC and BAAB.

Currently, and since 2011, she has worked as a mentor and supervisor and hence supports the next generations of acupuncture practitioners. She has published a number of articles.

Najma Dawoodbhai

2017 10 24 00.14.15

Najma is a trustee of the World Medicine Charitable Trust.

She has been involved with the charity since 2016 when she volunteered as a translator in Chaparda, Gujarat, India. She does the data analysis for the Chaparda trips. 

Najma has spent over 28 years in the Financial Services sector which has given her exposure to a broad range of experience in regulatory and insurance environments.  She has experience of corporate governance, risk analysis, project management and data collection. During her career, she has mentored and trained staff on career advice as well financial regulatory requirements.

She is qualified as a teacher of secondary Mathematics, Whilst in Chaparda she also worked in the schools teaching English and lectured at colleges on Communication and Interpersonal skills to undergraduates.

She has done various Local Community work and  volunteers as a companion for visually impaired individuals through Middlesex Association for the Blind.

She swims and does yoga to keep fit, and since 2012 is now a keen Bridge player.

Sally Oliver

Sally Oliver

Sally qualified as an acupuncturist in 2018 and embarked on her first trip with World medicine on their new graduate scheme shortly after. Her role as trustee for World Medicine will involve PR and social media. Sally originally trained as an actor and is happy to bring her media facing and public speaking experience to the charity.

Her time studying acupuncture at the college of integrated Chinese medicine completely changed her life, and her passion and love for the medicine has continued to grow in her practice.

Sally is particularly passionate about the use of acupuncture for mental and emotional health and women’s health, but essentially loves to help people feel better with needles!

She loves early mornings, strong coffee and travelling around in her camper van ‘Dolly’.

Barbara Robinson

Barbara Feb 18 Turqu Jacket

Barbara is a trustee of the World Medicine Charitable Trust. She first joined the Chaparda Project in 2014 and has been on two subsequent visits.

Barbara has worked in a diverse range of industries, from direct marketing companies involved in stock market flotation; to UK’s largest energy generator during the Y2K programme; to the MOD.  She was directly involved in specifying and managing business systems and databases to ensure the production of precise management information and the support of operational activities.

She gained a BSc Hons degree in Acupuncture at the College of Integrated Chinese Medicine in Reading and has been in practice for 11 years.  Barbara is also a Tuina practitioner and is a member of the British Acupuncture Council.  Providing palliative care has been a strong thread in Barbara’s work since qualifying, and she also has particular interest in nutrition, treating stress/anxiety and pre/post conception.

In 2017 Barbara moved from a full-time practice in North Wilts to Shropshire, where she is busy setting up her new practice.  She is a keen Nordic walker having walked extensively in UK, Spain, Portugal, and Morocco.

Emma Vaughan


Emma is a trustee of the world Medicine Charitable Trust and has been involved with the charity since 2016 when she volunteered as an acupuncturist in Chaparda.

Emma has been an acupuncturist for 23 years originally gaining her Lic Ac from the College of Traditional Acupuncture in 1998.

She went on to gain a first class honours degree in Traditional Chinese Medicine from Middlesex university in 2012.

In addition she has studied in Israel and China and has a wealth of experience in all areas of healthcare. Emma’s career as an acupuncturist ran parallel with her work as a nurse and midwife for many years before taking the plunge and leaving the NHS to immerse herself in a very busy, private practice.

She is passionately committed to our project in India and strongly believes that World Medicine has a positive and significant impact on the health of many people who are reached by the projects.

She balances her work life by travelling, walking her dog Malky and endless baking for her grateful family!